Kotler on marketing : How to create, win and dominate markets / Philip Kotler.

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Material type: Text

TextPublication details: UK. The free Press; 2001.Edition: 2001Description: 255 p . ; softbound 16x18cmISBN:

DDC classification:

Contents:

Part one: Strategic marketing Part two : Tactical Marketing Part three: Administrative Marketing Part Four: Transformational marketing

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Tetso College Library Commerce & Management	Non-fiction	658.87 KOT (Browse shelf(Opens below))	Available		8204

Part one: Strategic marketing
Part two : Tactical Marketing
Part three: Administrative Marketing
Part Four: Transformational marketing

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