Rural Marketing : Opportunities and Challenges/ H.S. Cheema .
Material type:
TextPublication details: New Delhi Himalaya Publishing house, 2010.Description: 313 pISBN: - 9788184885088
- 23 381.0954 CHE
Contents:
1 Introduction;
2 FMCG in Rural marketing;
3 FMCG Rural marketing by MNCs;
4 Rural marketing FMCG Marketed by Multinational companies ;
5 Rural marketing by FMCG Marketed by multi national Companies;
6 Rural Marketing By Multinational Companies;
7 FMCG Rural Marketing Strategies Adopted by Multinational Companies;
8 Conclusion and finding;
9 Suggestion and recommendations
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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Tetso College Library Commerce & Management | Non-fiction | 381.0954 CHE (Browse shelf(Opens below)) | Available | 7424 | ||
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Books
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Tetso College Library Commerce & Management | Non-fiction | 381.0954 CHE (Browse shelf(Opens below)) | Available | 7425 |
Browsing Tetso College Library shelves, Shelving location: Commerce & Management, Collection: Non-fiction Close shelf browser (Hides shelf browser)
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1 Introduction;
2 FMCG in Rural marketing;
3 FMCG Rural marketing by MNCs;
4 Rural marketing FMCG Marketed by Multinational companies ;
5 Rural marketing by FMCG Marketed by multi national Companies;
6 Rural Marketing By Multinational Companies;
7 FMCG Rural Marketing Strategies Adopted by Multinational Companies;
8 Conclusion and finding;
9 Suggestion and recommendations
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