000 | 01786nam a22001697a 4500 | ||
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999 |
_c4377 _d4377 |
||
008 | 180315b xxu||||| |||| 00| 0 eng d | ||
020 | _a978-93-5097-925-9 | ||
082 |
_223. _a337 _bCHE |
||
100 | _aCherunilam Francis | ||
245 |
_aGlobal Economy and business environment / _cFrancis Cherunilam. |
||
250 |
_a3rd ed. _b2013. |
||
260 |
_aMumbai. _bHimalaya Publishing House; _c2013. |
||
300 |
_a477 p . ; _bhardbound _c19x25cm |
||
505 | _a1. Global Economy; Characteristics and issues 2. An overview of business environment 3. Environmental analysis and forecasting 4 International trading environment 5. Economic integration and cooperation 6. GATT/WTO and global economic liberalisation 7. Global trade 8.International Investments 9. Multinational corporations 10. Globalisation 11. Global Competitiveness 12. Political and Regulatory environment 13. Social / cultural and demographic environment 14. Technologies and natural environments 15. Some social issues in International Business 16. International organisations 17. Global economic crises | ||
520 | _aThe economic liberalisation trend that swept across the world has made the business environment increasingly global even for domestic firms. An understanding of the global business environment is, therefore, necessary for business strategy formulation. This book, therefore, starts with an analysis of the salient features of the emerging global economy and proceeds to discuss topics like WTO and liberalisation, global trading environment and trade, international investment and MNCs global competitiveness of nations and globalisation, political and regulatory environment, social/ cultural and demographic environment, technological and natural environments, international organisations etc. | ||
942 |
_2ddc _cBK _01 |