000 01509nam a22001697a 4500
005 20240711131731.0
008 161121b xxu||||| |||| 00| 0 eng d
020 _a9781471146718
082 _223
_a338.768876092
_bKNI
100 _aKnight, Phil.
245 _aShoe Dog:
_bA Memoir by the Creator of Nike/
_cPhil Knight
260 _aLondon:
_bSimon & Schuster,
_c2016.
300 _a386 p. ;
_bSoft-Bound,
_c24 cm.
505 _aX
520 _aFresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost, Knight grossed $8000 that first year, 1963. Today, Nike's annual sales top $30 billion. In this age of start-ups, Knight's Nike is the gold standard, and its swoosh is instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that's surprising, humble, unfiltered, funny and beautiful crafted, he tells his story at last. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors and hostile bankers- as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.
942 _2ddc
_cBK
_06
999 _c3295
_d3295