000 02401nam a22001577a 4500
008 150826b xxu||||| |||| 00| 0 eng d
020 _a8131100871
082 _223
_a338.1
_bVOH
100 _aVohra, Prakash.
245 _aBusiness Economics /
_cPrakash Vohra | Rakesh Mehta
260 _aNew Delhi:
_bCommonwealth Publishers,
_c2007.
300 _a306 p. ;
_bHard-Bound,
_c23 cm.
505 _a1. Organisational economics; 2. Planning for small business; 3. Finance management; 4. Entrepreneurship and economic well-being; 5. Entrepreneurship and economic growth; 6. Value of stakeholder relationships; 7. Business performance; 8. Sustained corporate performance; 9. Business ownership; 10. Financial decision making; 11. Environmental risk management; 12. Asset prices; 13. Asset returns; 14. Productivity in firms; 15. Productivity measures; 16. Microenterprise as an asset-building strategy; 17. Lead and manage outsourcing initiatives; 18. Emerging market economics; 19. International linkage and exchange rates; 20. Economic autonomy; 21. Challenges for economic development in India; 22. World economy in the twentieth century.
520 _aBusiness economic as a profession was largely unknown until the depression ridden 1930s, when economists assumed important. As an academic discipline, economics goes back more than two centuries.Business began to employ economist in increasing numbers after World War II. Since then, the profession has grown rapidly. Currently, business economists are at work in manufacturing, mining, transportation, communications, banking, insurance, retailing, investment, and other types of enterprise, as well as in government agencies, trade associations and consulting organisations. The present book provides readers with practical and useful learning resource that is rooted firmly in a pragmatic and pluralist approach to economic analysis. It is structured around the changing sets of problems that decision-makers need to be able to solve at different points in time in order to get a firm started, keep the firm in business despite growing competition, grow the firm and finally, rejuvenate the firm in the face of declining demand. Designed for business men and business students, it focuses men and business students, it focuses on introducing the richness of economics as a framework for understanding business.
942 _2ddc
_cBK
999 _c105
_d105