TY - BOOK AU - Borah, Abhishek TI - Mine Your Language: Influence, Engage, Predict SN - 978-0-143-46162-3 U1 - 154.2 23 PY - 2024/// CY - Haryana PB - Penguin Books N1 - 1. Improv on social media 2. Should Metallica be more Justin Bieber? 3. Spoiler Alert: The tale of a Nordic Thriller 4. Mistaking the value of mistakes in online reviews 5. The concrete benefits of being concrete in language 6. When 'You' can make the difference 7. On the Internet, Everybody knows you're a dog 8. When 'I' is more than 'We' 9. Do not read this book in print: save the trees 10. The force of four-letter words in online reviews 11. Words that are gonna make you sweat 12. How to become Sherlock Holmes Online 13. #Boycott[Insertyourfirrmname]: Shunning Shitstorms on Social Media 14. When bytes matter more than words 15. Can noise be information? A 'sound story' about financial markers ER -