TY  - BOOK
AU  - Aggarwal, Vir Bala
TI  - Handbook of Journalism and Mass Communication
SN  - 8170022881-6
U1  - 070.4 23rd.ed.
PY  - 2002///
CY  - New Delhi
PB  - Ashok Kumar Mittal
N1  - Section I. Mass Communication - Origin and Development 
Section II. Print Media
Section III. Electronic Media 
Section IV. Media Management
Section V. Public Relations and Advertising....
ER  -