TY - BOOK AU - Slade-brooking Catharine TI - Creating a brand identity: A guide for designers SN - 978-1-78067-562-6 U1 - 658.827 23 PY - 2016/// CY - London. PB - Laurence king Publishing N1 - Chapter 1: Branding basics Chapter 2: Brand anatomy Chapter 3: Brand strategy Chapter 4: The design process Chapter 5: Research Chapter 6: Analysis Chapter 7: concept development Chapter 8: Delivering the final design ER -