TY  - BOOK
AU  - Anand Bharat
TI  - A strategist's guide to Digital change: The content Trap 
SN  - 978-0-143-42861-9
U1  - 004.611 23
PY  - 2016///
CY  - New York.
PB  - Penguin Random House.
N1  - 1.Classifieds-Users connections
2.Concerts-product connections
3.Context-Functional connections
4.Everyone's a media company
ER  -