TY - BOOK AU - Yoffie David B TI - Strategy rules: Five timeless lessons from Bill Gates, Andy Grove, and Steve Jobs SN - 978-0-06-241771-8 U1 - 658.4012 23 PY - 2015/// CY - New York. PB - Harper collins N1 - Introduction: The making of a master strategist Chapter 1: Look forward, Reason back Chapter 2. Make big bets, without betting the company Chapter 3. Build platforms and ecosystems- Not just products Chapter 4. Exploit leverage and power- play judo and sumo Chapter 5. Shape the organisation around your personal anchor conclusion Lessons for the nest generation ER -