Market your own way to Growth 8 ways /

Kotler Philip

Market your own way to Growth 8 ways / Philip kotler and Milton kotler. - 2013 - New Delhi. Times business series; 2013 - 212 p . ; Hardbound 14x22cm

1. Grow by building your market share
2. Grow through developing committed customers and stakeholders
3. Grow by developing a Powerful brand
4. Grow by innovating new product, services, and experience
5. Grow by international expansion
6. Grow by Mergers, acquisition, alliances and joint ventures
7. Grow by building an outstanding reputation for social responsibility
8. Grow by partnering with government and NGOs

978-81-265-4037-5

658.8 / KOT

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