Strategies for risk communication /

Sharma Anurag

Strategies for risk communication / Anurag Sharma - 2011. - New Delhi. Adhyayan Publishers & Distributors; 2011. - 268 p . ; hardbound 14x22cm

1. Introduction to risk communication
2. Cycle of risk communication
3. Psychological approach to risk communication
4. Risk communication and audiences
5. Risk communication planning
6. Role of spokesperson in risk communication
7. Role of media in Risk communication
8. Role of stakeholders in risk communication
9. Choosing communication Channels
10. Terrorism and risk Communication
11. Human resource in risk communication
12. Tips for effective risk communication
13. Risk communication and food safety
Bibliography
Index

Risk communication is an interactive process of exchange of information and opinion on risk among risk assessors, risk managers, and other interested parties. It is an integral and ongoing part of the risk analysis exercise, and ideally all stake-holder groups should be involved from the start. It makes stake-holders aware of the process at each stage of the risk assessment. This helps to ensure that the logic, outcomes, significance, and limitations of the risk assessment are clearly understood by all the stakeholders.

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